fala 2020 virtual summit

The Florida Assisted Living Association (FALA) is the oldest assisted living association in the state and has been providing advocacy, education, and regulatory support for members for over 30 years. Each year FALA hosts a conference & tradeshow for hundreds of providers, sponsors, and exhibitors, but in this case, COVID prevented a live event. Together with the FALA team, in just four weeks we created a virtual summit for members and non-members in place of a live event.Click here to view website.

event logo

The Virtual Summit logo and branding piggy-backed off of the previous year's superhero theme. Due to time restraints the look and feel was meant to be clean and bright for virtual attendees. The branding was developed in Photoshop.
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conference program

The program was developed in InDesign with the idea of the program being viewed on a computer screen vs being printed off for attendees.
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phonesoap cleaner

In light of COVID-19 making it unsafe to meet in person in 2020, FALA created some unique opportunities for prizes to be won during the virtual conference. One such item was this phone cleaner.
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